Scott and the C2B team did fantastic work for us at Rivet Systems, including helping us develop an audit of the competitive landscape, developing an ideal customer profile (ICP) strategy, and refining our product positioning. They also developed and executed targeted demand gen campaigns, a channel sales strategy, and product collateral creation. The engagement was transformative for Rivet Systems, and represented a fresh start for our supply chain SaaS solution. The C2B fractional experts didn't just deliver knowledge transfer, they provided templates, frameworks and tooling that accelerated impact from day one. C2B was instrumental in helping us refine nearly every element of our go-to-market strategy. The combination of their senior-level expertise and practical, results-driven approach made what could have been a months-long process incredibly efficient and effective. I highly recommend Scott and the C2B team for a wide variety of strategic and tactical marketing challenges.
