Competitive Intelligence
How do you stack-up against a constant wave of change?
Let’s face it, it’s difficult to dedicate effort to monitoring an ever-evolving landscape of competitors. Every month, it seems, a new PE acquisition, strategic partnership, or young B2B company is funded by an Angel or VC. Not to mention, it is next to impossible to get to the most closely guarded information like price lists and discounting practices. Chances are that your competitive intel archive needs a refresh.
Is this you?
Your own resources have taken a shot at SWOTs, and perhaps even a few matrices that show relevant public reviews from G2 or Capterra. While this functional level of analysis is helpful, the far-more-valuable insights into pricing, packaging and implementation are not obtainable.
You’ve tried. You’ve invested in
research from tier 1 analyst firms
reviews of numerous customer rating sites
employee-led webinar attendance for intel
contacts with C- and VP- level network peers
maybe even contractors to investigate
How we add value
Our core B2B markets, competitive intel and sales enablement value includes
detailed playbooks that address any head-to-head competitive bid, reducing Sales effort to respond cycle time
simple, easy-to-consume battlecards for in-Zoom, in-Room meetings and real-time objection handling
updated subscription pricing approaches, allowing you to maximize your value-based proposal
accurate and timely SWOT analyses
Competitive Intelligence Success Stories
